As part of ongoing efforts to bargain better outcomes for patient care and hospital staff, healthcare unions launch television ads aimed at the Ontario Hospital Association (OHA).
CUPE, SEIU Healthcare and Unifor, represent 95,000 registered practical nurses, personal support workers, cleaners, administrative and others on the frontlines at hospitals across Ontario, have focused contract negotiations with the OHA on bargaining a better outcome for patients, staff, and care.
We launched a province-wide television advertising blitz to fix the mess and save hospital care in Ontario. The two ads were entitled “Patient SOS” and “Bloody Mess”.
Months before the Provincial Election we launched a campaign to help members understand how important the election was on June 2, 2022. We encouraged members to committee to vote, make a plan to vote and bring their family to vote.
In April, members attended virtual Leadership Academy Session where they learned how to understand politics, how politics affects their daily lives and how they could make a difference in upcoming provincial elections.
We also delivered hundreds of lawn signs across Ontario that said, “I’m voting for HEALTHCARE”.
Members in Ottawa spoke out about why they voted for healthcare!
One month before the election, our President Sharleen Steward shared an important message:
Care to Act
Healthcare workers had Canada’s back. So we asked Canada to have ours. We asked the public to join SEIU Healthcare members to tell our elected officials in Ottawa it’s time they care to act.
The letters went to Prime Minister Justin Trudeau and NDP Leader Jagmeet Singh, among others, because we need them to help protect your jobs from anti-worker premiers like Doug Ford. We’re fighting for good healthcare jobs, safe staffing levels, better care outcomes and more.